Americans to get check from $8.85m ‘false advertising’ settlement – and you don’t even need a receipt to get cash

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According to The Sun, A recent class action lawsuit has led to an $8.85 million settlement for consumers who purchased Breyers Natural Vanilla ice cream. This settlement aims to address claims that the brand misrepresented its product as containing real vanilla.

Allegations of Misrepresentation

The settlement follows allegations that Breyers’ ice cream contained artificial vanilla flavoring instead of genuine vanilla derived from the vanilla plant. While Breyers has not admitted any wrongdoing, the company has opted for this substantial payout to resolve the misleading advertising claims.

Who is Eligible?

Eligible consumers include anyone who purchased any size of Breyers Natural Vanilla ice cream between April 21, 2016, and August 14, 2024. The settlement targets those who believed they were buying a product made with real vanilla, only to find out it contained artificial flavoring.

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Claim Details

Under the terms of the settlement, class members can claim $1 for each purchased product. Those without proof of purchase can claim compensation for up to eight products, totaling a payment of $8. For consumers who possess receipts, proof of online orders, emails from retailers, or credit card statements, there is no limit on the number of products they can claim, potentially resulting in significantly larger payouts.

Important Dates to Remember

Consumers interested in filing a claim should keep in mind the following key deadlines:

  • Deadline for Exclusion and Objection: October 31, 2024
  • Final Approval Hearing: November 21, 2024
  • Claim Filing Deadline: February 19, 2025

Also read: Home Depot founder Bernard Marcus’s net worth: From fired CEO to entrepreneur

How to File a Claim

Filing a claim is a straightforward process that can be completed online or via mail. Here’s how:

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Online Filing

  1. Visit the settlement website and click the designated button to begin your claim.
  2. Complete the Claim Form and submit it.
  3. After submission, you will receive a confirmation email containing a unique code. Keep this email for future reference.

Mail Filing

  1. Download the Claim Form from the settlement website.
  2. Fill out all required information, and sign and date the form.
  3. Send it to:

    McKinley et al. v. Conopco, Inc. et al.
    Claim Administrator
    P.O. Box 2813
    Portland, OR 97208-2813

Final Reminder

Make sure your Claim Form is submitted by February 19, 2025. Missing this deadline will result in your claim being rejected, forfeiting your right to any monetary benefits under the settlement.

Other Potential Settlements

Consumers may also be eligible for other settlements. For instance, select AT&T customers may qualify for compensation from a data breach settlement, and Home Depot is set to pay $2 million following claims of overcharging customers.

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